GLOBAL PERSONAL HYGIENE WET WIPES MARKET (US$ in million), 2019-2029 CAGR (2024 TO 2029): 4.71%

The personal hygiene wipes segment was valued at USD 1,866.0 million in 2023 and is projected to reach USD 2,451.3 million by 2029, with a CAGR of 4.71%. Growth is driven by increased focus on personal hygiene, with diverse wipes like intimate and feminine wipes gaining popularity. These products, often pH balanced and hypoallergenic, are seen as essential for total body wellness. Manufacturers are responding to demand by launching gentle, user-friendly wipes, further supporting market expansion.